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STILO • ILLULIAN STUDIO – Danilo Cascella Premium Store

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ILLULIAN PRESENTS DUNE & STILO

A NEW ESSENTIALITY IN LUXURY RUG DESIGN

Illulian, the renowned Milanese luxury rug brand, continues its journey of innovation and excellence with the unveiling of Dune and Stilo, two extraordinary new creations that redefine the concept of essentiality in high-end rug design. Part of the prestigious Essential Collection, these designs celebrate the beauty of simplicity, where refined textures and minimalist compositions become the protagonists of contemporary interiors.

STILO, the art of subtle refinement

With Stilo, Illulian pays homage to the elegance of ancient writing instruments, transforming their precision and craftsmanship into a textile narrative of quiet luxury. The rug’s linear composition, defined by a sequence of fine vertical engravings, evokes the grace of hand-drawn calligraphy, symbolising a journey through time where tradition meets modernity.

The soft, refined texture, achieved through meticulous hand-knotting techniques, enhances its understated sophistication. The monochrome choice allows Stilo to blend effortlessly into any interior while maintaining its distinctive presence.

Minimalist yet expressive, Stilo embodies the philosophy of less is more, offering an understated elegance that transforms simplicity into a statement of style.

This rug offers a rich tactile experience, inviting the observer to immerse themselves in its serene and meditative aesthetic. The soft, neutral palette, ranging from ivory to sandy beige tones, enhances its versatility, making it a perfect choice for contemporary and minimalist spaces.

Dune is not just a rug—it is an artistic tribute to the poetry of nature, evoking a sense of calm and movement in perfect harmony.

The rugs are knotted and carded by hand and can be made in two quality levels: Platinum 120, the most exclusive line stands out by the use of top-quality wool and silk and the extremely complex handcrafted process – with a stunning 180,000 knots/m2 – that creates spectacular sculpted effects. Gold 100 proposes rugs made from wool and silk, with a timeless charm and a density of 152,000 knots/m2.

Himalayan wool, pure silk and vegetable colors are the essential elements that contribute to giving any carpet a sophisticated appearance; soft chromatic details guarantee any environment an exclusive and elegant allure. Every rug is completely customizable in terms of size and color, to meet the specific needs of every international customer.

Thanks to the Custom-Made service, a consolidated ace up the brand's sleeve, it is possible to create a bespoke carpet, through a personalized selection of colors, patterns, and sizes. These prestigious specimens can be chosen for residential environments as well as for contract realizations, such as museums, showrooms, hotels, restaurants and nautical solutions.

Dimensions

Height: 308 cm

Width: 240 cm

Area: 7.39 Sqm

Composition Wool 50%

Illulian

Founded in 1959, the rug company now headed by Shahnaz Illulian and her sons Davis and Bendis Ronchetti, is an exclusive benchmark in the field of antique as well as luxurious contemporary rugs, with collections that, besides being exclusive furnishing proposals, represent true works of art that retain their charm unaltered over time. Headquartered in Via Manzoni 41 in the Milan fashion district, Illulian holds both the most innovative contemporary proposals that reflect the latest design trends, as well as truly rare antique one-of-a-kind rugs and tapestries. Illulian showroom also accommodates refined contemporary style furniture and unique design objects, carefully crafted down to the smallest details.

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STILO • ILLULIAN STUDIO

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ILLULIAN PRESENTS DUNE & STILO

A NEW ESSENTIALITY IN LUXURY RUG DESIGN

Illulian, the renowned Milanese luxury rug brand, continues its journey of innovation and excellence with the unveiling of Dune and Stilo, two extraordinary new creations that redefine the concept of essentiality in high-end rug design. Part of the prestigious Essential Collection, these designs celebrate the beauty of simplicity, where refined textures and minimalist compositions become the protagonists of contemporary interiors.

STILO, the art of subtle refinement

With Stilo, Illulian pays homage to the elegance of ancient writing instruments, transforming their precision and craftsmanship into a textile narrative of quiet luxury. The rug’s linear composition, defined by a sequence of fine vertical engravings, evokes the grace of hand-drawn calligraphy, symbolising a journey through time where tradition meets modernity.

The soft, refined texture, achieved through meticulous hand-knotting techniques, enhances its understated sophistication. The monochrome choice allows Stilo to blend effortlessly into any interior while maintaining its distinctive presence.

Minimalist yet expressive, Stilo embodies the philosophy of less is more, offering an understated elegance that transforms simplicity into a statement of style.

This rug offers a rich tactile experience, inviting the observer to immerse themselves in its serene and meditative aesthetic. The soft, neutral palette, ranging from ivory to sandy beige tones, enhances its versatility, making it a perfect choice for contemporary and minimalist spaces.

Dune is not just a rug—it is an artistic tribute to the poetry of nature, evoking a sense of calm and movement in perfect harmony.

The rugs are knotted and carded by hand and can be made in two quality levels: Platinum 120, the most exclusive line stands out by the use of top-quality wool and silk and the extremely complex handcrafted process – with a stunning 180,000 knots/m2 – that creates spectacular sculpted effects. Gold 100 proposes rugs made from wool and silk, with a timeless charm and a density of 152,000 knots/m2.

Himalayan wool, pure silk and vegetable colors are the essential elements that contribute to giving any carpet a sophisticated appearance; soft chromatic details guarantee any environment an exclusive and elegant allure. Every rug is completely customizable in terms of size and color, to meet the specific needs of every international customer.

Thanks to the Custom-Made service, a consolidated ace up the brand's sleeve, it is possible to create a bespoke carpet, through a personalized selection of colors, patterns, and sizes. These prestigious specimens can be chosen for residential environments as well as for contract realizations, such as museums, showrooms, hotels, restaurants and nautical solutions.

Dimensions

Height: 308 cm

Width: 240 cm

Area: 7.39 Sqm

Composition Wool 50%

Illulian

Founded in 1959, the rug company now headed by Shahnaz Illulian and her sons Davis and Bendis Ronchetti, is an exclusive benchmark in the field of antique as well as luxurious contemporary rugs, with collections that, besides being exclusive furnishing proposals, represent true works of art that retain their charm unaltered over time. Headquartered in Via Manzoni 41 in the Milan fashion district, Illulian holds both the most innovative contemporary proposals that reflect the latest design trends, as well as truly rare antique one-of-a-kind rugs and tapestries. Illulian showroom also accommodates refined contemporary style furniture and unique design objects, carefully crafted down to the smallest details.