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Marcelo Burlon, cultural wanderer, jack of many professions and all-around mover 'n shaker, Marcelo Burlon represents a definitive quality of modernity: he is, metaphorically speaking, liquid. with official headquarters in Milan, but actually spends most of his time on the plane, Marcelo finds him all over the world as a party organizer, DJ, creative director, photographer, nightlife magician and much more. Just as he ignores geographical boundaries, Marcelo's ebullient creativity continues to push boundaries. His oeuvre is an infinitely morphing monument to the power of contamination. And it is not really a surprise for this wonderful, who arrived in Italy from Patagonia and soon on the fashionable Milan, before setting off to conquer the whole world. Wherever he goes and whatever he faces, Marcelo leaves a mark. He truly acts as a catalyst, a positive force that liberates the situation. That's why everyone from revered fashion houses to powerful brands entrusts their parts, show soundtracks and all that social in his skilled hands.

Marcelo's unique network continues to grow and grow, attracting the crème de la crème of who's cool. This is just his signature touch: gathering people together is his talent and creative medium par excellence. Knowing too well that one must think local but act global, Marcelo Burlon operates under the moniker County of Milan: a multi-cults blender of fashion, music, nightlife, extreme beauty and now a complete clothing line - which has created a line of complete clothing phenomenon. Drawing in iconographic elements from different cultures, Marcelo creates his own symbolism and celebrates diversity. It is exactly what it does with everything it touches, morphs and invents. Whether it's a t-shirt or a sound blend, the perfect part or the art direction of a fashion show, the terms of the equation are the same: it's the vision and the method that matter. A pure expression of the moment, Marcelo celebrates the liberating and exhilarating joys of contamination. It is the grand official of an exciting contemporary melting pot. 


Founded in 1959, Illulian is an internationally established luxury design brand for its commitment to craftsmanship. Currently, under the direction of Davis and Bendis Ronchetti Illulian, this family-owned business creates works of art with a distinct heirloom quality. Their prestigious showroom, located in the heart of the trendy "quadrilateral" district of Milan, exhibits modern objects and examples of the pieces of the internal design studio, rendered in every detail and customizable thanks to Ilullian's team of skilled craftsmen.

Illulian is renowned for its collection of luxury antique rugs from all over the world. For over 60 years the company has exhibited these opulent products in their showrooms in the famous Milan fashion district. Ilulian rugs have also been exhibited in various international museums as expressions of contemporary art, showing a universal cultural heritage. Illulian Srl is one of the leading companies of antique and modern handmade rugs. Each rug they offer is a unique creation.

Based on this great tradition, the brand has decided to marry the purest and most creative design by creating prestigious collaborations with world-class designers such as Kharim Rashid, Fabio Novembre, Damiano Spelta, Dario Ballardini, Marcelo Burlon and many others. Sure that this is a fundamental part of their appeal and appeal. All rugs are handmade in Himalayan wool and pure silk; nothing of what they produce is made in series or standard.